MBA in Event Management: Colleges, Eligibility, Scope

Vaishali Pandey
November 27, 2024

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With the growing demand for corporate events, weddings, conferences, and exhibitions, this specialised MBA program opens doors to a wide array of opportunities in event planning and management.

Whether you aim to work with multinational corporations or event management agencies, this degree can help you turn your passion for events into a rewarding career.

In this blog, we will discuss everything you need to know about pursuing an MBA in Event Management, from eligibility and admission processes to top colleges, career prospects, and salary trends.

Course Overview for MBA in Event Management

Feature

Details

Course Duration

Typically 2 years (4 semesters)

Eligibility

Bachelor’s degree in any discipline (preferably in hospitality, tourism, or business management), with a minimum of 50% to 60% marks in most cases.

Specialisation Options

Corporate Event Management, Wedding & Personal Events, Exhibitions and Trade Shows, Entertainment & Sports Events

Core Subjects

Event Planning & Design, Event Marketing, Public Relations & Media Management, Financial Management for Events, Project Management, Legal Aspects of Event Management, Event Technology

Key Skills Developed

Leadership, Event Planning, Marketing Strategies, Budgeting, Project Management, Media Relations, Technology Use in Event Planning

Career Prospects

Event Managers, Wedding Planners, Corporate Event Planners, Exhibition Coordinators, Entertainment and Sports Events Managers, Public Relations Experts

Average Salary After Course

Varies: ₹4–10 Lakh per annum (depends on location, experience, and employer)

You might also be interested in knowing the latest insights on MBA salary in India with specialization-wise breakup for 2024, showcasing lucrative packages across fields like Finance, Marketing, HR, and IT.

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Why an MBA in Event Management?

An MBA in Event Management offers you a chance to develop essential skills in planning, managing, and executing events. Whether it’s corporate, personal, or entertainment-based, this degree prepares you to become an expert in the thriving events industry. Here's why you should consider pursuing it:

1. High Demand for Skilled Professionals

The events industry is growing globally, and there is a consistent demand for skilled professionals who can manage complex, large-scale events. With an MBA in Event Management, you gain the expertise required to stand out in this competitive field.

2. Diverse Career Opportunities

The course offers specialisations in corporate event management, wedding planning, exhibitions, and sports events, giving you the flexibility to work in multiple sectors. You can plan corporate conferences, design weddings, or coordinate large exhibitions and trade shows.

3. Comprehensive Skill Set

Through the MBA programme, you develop a diverse set of skills, including project management, marketing, media relations, budgeting, and event technology. These are all crucial skills for a successful career in event management.

4. Lucrative Salary Potential

Event management professionals are in high demand and are compensated well. Graduates can expect attractive salary packages, with the potential to earn ₹4-10 Lakh per annum, depending on the role and location.

5. Global Career Opportunities

With event management being a global industry, the skills you acquire through this programme open up opportunities both in India and internationally. From weddings in Paris to corporate events in Dubai, you could manage events all over the world.

6. Creativity Meets Organisation

If you love combining creativity with organisation, an MBA in Event Management provides the perfect balance. You get to work on exciting projects while ensuring they run smoothly from start to finish.

7. Networking and Industry Exposure

The course often includes internship opportunities and industry collaborations, helping you build a strong professional network. Exposure to real-world events enhances your learning experience, making you job-ready upon graduation.

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Eligibility for MBA in Event Management

Before you consider applying for an MBA in Event Management, it’s important to understand the eligibility criteria. While the specific requirements may vary by institution, there are some general standards you must meet.

Criteria

Details

Bachelor’s Degree

A bachelor’s degree in any discipline from a recognised university. Institutes may prefer candidates with backgrounds in hospitality, tourism, or business management.

Minimum Percentage

Generally, a minimum of 50% to 60% marks in your undergraduate course is required. This may vary by institute.

Work Experience

Some colleges may prefer candidates with work experience in event management, though it's not always mandatory.

Entrance Exam

Many top institutions require entrance exams for admission. The type of exam depends on the college.

English Proficiency

Some institutes may require proof of English proficiency, especially for international students.

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MBA in Event Management: Admission Process

The admission process for an MBA in Event Management follows a structured path that typically involves entrance exams, personal interviews, and sometimes group discussions.

How to Get Admission for an MBA in Event Management?

To secure a place in an MBA in Event Management, you need to complete the following steps

Steps for MBA 

in Event 

Management Admission

Details

Choose Your College

Research and select the best college offering a comprehensive curriculum, good faculty, and placement opportunities.

Prepare for the Entrance Exam

Begin preparing in advance for the entrance exam. The format depends on the college’s requirements.

Fill the Application Form

Once you've selected your preferred colleges, fill out and submit the application form before the deadline.

Appear for the Exam

Sit for the entrance exam and perform well to secure a spot in the institute of your choice.

Group Discussion and Interview

Some colleges conduct group discussions or personal interviews to evaluate candidates. This step is crucial for your admission.

Final Selection

If you clear all rounds, you'll receive an admission offer—complete documentation and fee payment to confirm your spot.

Explore the list of MBA courses, top specialisations, leading colleges, fees, and admission details for 2024. Get all the essential information to make an informed decision about your MBA journey

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Entrance Exams for MBA in Event Management

Entrance exams for MBA in Event Management are typically the same as those for other MBA programs. These exams assess your aptitude in areas like quantitative reasoning, logical reasoning, and language proficiency. Some standard exams include:

Entrance Exam

Conducted By

Test Pattern

Duration

Marks

CAT

IIMs

MCQs, Written Essay

3 hours

300

MAT

AIMA

MCQs

2.5 hours

200

XAT

XLRIs

MCQs, Written Essay

3 hours

100

GMAT

GMAC

MCQs, Analytical

3.5 hours

800

Check the CAT Exam dates 2025 for MBA entrance exam. Know the dates, admit card, results, and top colleges accepting SNAP scores. For detailed information, visit the link provided.

MBA in Event Management Syllabus

The syllabus for an MBA in Event Management provides a mix of management, marketing, and event-specific subjects. It covers essential skills like leadership, budgeting, marketing strategies, and technology usage in event planning. Below is an outline of the general syllabus.

Semester

Core Subjects

Specialised Subjects

Semester 1

- Event Planning & Design: Learn to conceptualise and design events.

- Corporate Event Management: Focus on business-related events like conferences, seminars, and product launches.

 

- Event Marketing: Understand the principles of marketing events.

- Wedding & Personal Events: Specialise in planning and managing weddings and personal celebrations.

 

- Public Relations & Media Management: Learn how to manage media relations.

 
 

- Financial Management for Events: Gain an understanding of budgeting and finance.

 

Semester 2

- Project Management: Develop skills to plan and execute events.

- Exhibitions and Trade Shows: Learn the logistics of organising large exhibitions and conventions.

 

- Legal Aspects of Event Management: Learn about contracts and liability.

- Entertainment & Sports Events: Manage concerts, film festivals, and sporting events.

 

- Event Technology: Learn event management software and virtual event solutions.

 

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Top MBA in Event Management Colleges

If you are looking to pursue an MBA in Event Management, several reputable colleges in India and abroad offer specialised programs.

 MBA in Event Management Colleges in India

Here are some of the top colleges in India offering an MBA in Event Management:

College Name

Location

Fees (Approx.)

Specialisations Offered

National Academy of Event Management & Development

Mumbai, Delhi, Ahmedabad

₹1,50,000 – ₹2,50,000/year

Event Planning, Event Marketing

Indian School of Business & Finance (ISBF)

New Delhi

₹4,00,000/year

Corporate Event Management

Mudra Institute of Communications (MICA)

Ahmedabad

₹6,00,000/year

Media, Marketing & Event Planning

Welingkar Institute of Management

Mumbai

₹5,50,000/year

Event Marketing, Event PR

Amity University

Noida

₹3,50,000/year

Corporate Events, Wedding Events

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MBA in Event Management Colleges Abroad

Several top global institutions also offer specialised MBA programs in Event Management:

College Name

Location

Fees (Approx.)

Specialisations Offered

University of Derby

UK

£16,000/year

Event Marketing, Event Planning

Glion Institute of Higher Education

Switzerland

CHF 22,000/year

Luxury Event Management

The George Washington University

USA

$40,000/year

International Event Management

University of Queensland

Australia

AUD 30,000/year

Sustainable Event Management

Explore the best MBA options abroad for Indian students in 2025, with insights into colleges, fees, and the application procedure. Gain valuable guidance to make a well-informed choice for your overseas education.

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Course Comparison: Event Management Courses in India

When considering a career in event management, it’s essential to compare various courses available in India to choose the one that best fits your career goals. Below is a detailed comparison of popular event management courses in India, including key aspects like duration, eligibility, and career prospects.

Course Type

Duration

Eligibility

Key Subjects

Career Opportunities

MBA in Event Management

2 years

Bachelor’s degree in any discipline (50%+ marks)

Event Planning, Marketing, Project Management, Legal Aspects

Event Manager, Wedding Planner, Corporate Event Coordinator

PGDM in Event Management

1-2 years

Graduation (50%+ marks)

Event Design, Event Marketing, Public Relations, Financial Management

Event Consultant, Event Coordinator, PR Manager

Diploma in Event Management

6 months - 1 year

10+2 or Graduation (varies by institute)

Event Planning, Budgeting, Vendor Management, Event Promotion

Event Assistant, Vendor Manager, Event Organiser

Certificate in Event Management

3 months - 1 year

10+2 (depends on the institute)

Event Basics, Event Marketing, Client Handling

Event Coordinator, Marketing Executive, Operations Manager

BBA in Event Management

3 years

10+2 (with minimum marks as per institute)

Event Planning, Marketing, Budgeting, Operations

Event Planner, Brand Manager, Venue Manager

Also learn about types of MBA specialisations and how to choose the best one

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MBA in Event Management Scope

The scope of an MBA in Event Management is vast, with increasing opportunities in both national and international markets. The demand for skilled professionals is on the rise, and organisations are looking for individuals who can handle all aspects of event management, from planning to execution.

The future of event management is also expanding to digital and hybrid events, especially after the COVID-19 pandemic. Virtual and hybrid events have opened up new career avenues in event technology management and online event coordination.

MBA in Event Management Salary

An MBA in Event Management equips you with the skills to pursue a variety of job opportunities across both the government and private sectors. You can work with event agencies, large corporations, tourism boards, and entertainment companies.

Government Jobs for MBA in Event Management

Though the number of government job opportunities in event management is smaller than in the private sector, there are still options available.

Role

Responsibilities

Key Focus Areas

Estimated Salary 

Range (per annum)

Event Coordinator for Government Functions

Manage national events, government conferences, and cultural festivals.

Government events, conferences, cultural festivals

₹20,00,000 - ₹36,00,000

Tourism and Cultural Event Manager

Work with government organisations like the Ministry of Tourism to manage tourism-related events.

Tourism events, cultural festivals, government partnerships

₹24,00,000 - ₹44,00,000

Public Relations Officer

Handle public relations for government departments, ensuring smooth communication for large events.

Public relations, communication, event promotion

₹22,00,000 - ₹40,00,000

Private Jobs for MBA in Event Management

The private sector offers abundant job opportunities for MBA graduates in Event Management.

Role

Responsibilities

Key Focus Areas

Estimated Salary Range (per annum)

Event Manager

Plan and manage all aspects of an event, including logistics, vendor coordination, and execution.

Event logistics, vendor coordination, event execution

₹15,00,000 - ₹30,00,000

Corporate Event Planner

Organise corporate functions like conferences, seminars, and product launches.

Corporate events, seminars, product launches

₹18,00,000 - ₹35,00,000

Wedding Planner

Specialise in organising personal events, particularly weddings and other celebratory functions.

Weddings, personal events, celebrations

₹10,00,000 - ₹25,00,000

Exhibition Manager

Oversee the organisation of exhibitions and trade shows, ensuring all logistics run smoothly.

Exhibitions, trade shows, event logistics

₹20,00,000 - ₹40,00,000

Top Recruiters for MBA in Event Management

There are numerous recruiters in both the government and private sectors looking for skilled professionals with an MBA in Event Management. Some of the top recruiters include:

1. Tata Consultancy Services (TCS)

2. Event Management Agencies 

3. Marriott Hotels & Resorts

4. ITC Group

5. Cleartrip

Areas of Recruitment

You can be recruited in a variety of areas, including

1. Corporate Event Management

2. Entertainment & Leisure

3. Conferences and Conventions

4. Exhibitions and Trade Shows

5. Wedding and Personal Event Management

6. Destination Event Management

Pursuing an MBA in Event Management offers exciting career prospects and the chance to work in an ever-evolving industry. Whether you choose to work in India or abroad, abundant opportunities are waiting for you!

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FAQs on MBA in Event Management 

What is an MBA in Event Management?

An MBA in Event Management is a postgraduate degree that equips you with the necessary skills and knowledge to manage, organise, and market events, from corporate functions to personal celebrations.

What are the eligibility criteria for an MBA in Event Management?

To pursue an MBA in Event Management, you generally need a bachelor’s degree with a minimum of 50% to 60% marks, along with the required entrance exam scores, depending on the college.

What is the syllabus for an MBA in Event Management?

The syllabus for an MBA in Event Management includes core subjects such as Event Planning & Design, Event Marketing, Public Relations, Financial Management for Events, Project Management, and Event Technology.

Can I pursue an MBA in Event Management after my graduation in any stream?

Yes, an MBA in Event Management is open to graduates from any stream, though a background in hospitality, tourism, or business management may be beneficial.

What is the average salary after completing an MBA in Event Management?

The average salary after completing an MBA in Event Management ranges from ₹4–10 Lakh per annum, depending on your location, experience, and employer.

How do you get admission for an MBA in Event Management?

To get admission to an MBA in Event Management, you need to fill out the application form, appear for the required entrance exams, and pass any applicable group discussions or personal interviews.

What are the top MBA in event management colleges in India?

Some of the top MBA in Event Management colleges in India include the National Institute of Event Management (NIEM), Amity University, and the Indian Institute of Event Management (IIEM).

What is the fee structure for the best event management colleges in India?

The fee structure for top event management colleges in India varies, with fees ranging from ₹1 lakh to ₹5 lakh per year, depending on the institution.

How can I specialise in wedding planning during my MBA in Event Management?

During your MBA in Event Management, you can choose to specialise in Wedding & Personal Events, where you will learn the ins and outs of planning and managing weddings.

What is the job scope after completing an MBA in Event Management?

The job scope after completing an MBA in Event Management is vast, including roles such as Event Manager, Wedding Planner, Exhibition Coordinator, and Corporate Event Manager.

What are the entrance exams required for an MBA in Event Management?

Many top institutions require entrance exams, such as the CAT, MAT, or their own institution-specific exams, to gain admission to an MBA in Event Management.

How is the career growth for MBA graduates in Event Management?

Career growth for MBA in Event Management graduates is promising. There are opportunities to advance into senior management roles, become event directors, or even start their own event management company.

What skills are taught during an MBA in Event Management?

An MBA in Event Management teaches skills such as event planning, marketing, budgeting, project management, media relations, leadership, and the use of technology in event management.

What is the salary for freshers with an MBA in Event Management?

The salary for freshers with an MBA in Event Management typically ranges from ₹3 Lakh to ₹5 Lakh per annum, depending on the company and location.

Can I work abroad with an MBA in Event Management?

Yes, you can work abroad with an MBA in Event Management, as event management is a global industry, and your skills are highly transferable across borders.

Which colleges in India offer an MBA in Event Management?

Several colleges, including the National Institute of Event Management, Amity University, and the Indian Institute of Event Management (IIEM), offer MBAs in event management in India.

What are the best event management colleges in India with fees?

The best event management colleges in India with fees include the National Institute of Event Management (NIEM), which charges around ₹2–3 lakh annually, and Amity University, where fees range from ₹1–2 lakh per year.

Is there a demand for MBA in Event Management professionals?

Yes, there is a high demand for MBAs in event management professionals as the events industry continues to grow, with opportunities in the corporate, wedding, and entertainment sectors.

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