MBA in Business Analytics: All you need to know in 2024

Vaishali Pandey
Updated On:
Feb 21, 2025

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In today's digital age, data is king. However, for businesses, transforming this vast resource into actionable insights remains a challenge. Enter the MBA in Business Analytics, a specialised program designed to bridge the gap between data analysis and business management. This degree equips you with the skills to unlock the power of information, driving strategic decision-making and propelling your career forward.

As the demand for data-driven professionals continues to soar, an MBA in Business Analytics positions you for success in a dynamic and lucrative field. This detailed guide will equip you with everything you need to know about this exciting program in 2024.

MBA in Business Analytics: Course Highlights

Category Details
Program Duration 2 years
Course Fees INR 6,00,000 – INR 12,00,000
Admission Procedure Management Entrance Exams followed by GD/PI rounds
Eligibility Criteria A graduate degree with a minimum of 50% from a recognised university
Average Starting Salary INR 10 LPA – INR 17 LPA
Top Hiring Companies Google, HCL, Godrej, Amazon, Motorola, Oberoi, HP, IndusInd Bank
Job Roles Data Scientist, Statistician, Predictive Modeller, Quantitative Analyst, Project Manager, Market Research Analyst
Mode of Study Full-time, Part-time, Online

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Why an MBA in Business Analytics?

An MBA in Business Analytics has become increasingly valuable in today's data-driven business landscape. This specialised program equips professionals with the skills to harness the power of data for strategic decision-making. 

Here's why pursuing an MBA in Business Analytics is a smart career move:

1. Rapidly growing job market

The demand for business analytics professionals is surging across industries in India. According to a report by NASSCOM, the Indian analytics market is expected to reach $16 billion by 2025, with a compound annual growth rate (CAGR) of 26%. 

2. Enhanced decision-making skills

An MBA in Business Analytics teaches you to leverage data for informed, strategic choices in various business contexts. You'll learn to use advanced analytics tools and techniques to extract insights from complex datasets, enabling more accurate forecasting and risk assessment.

3. Cross-functional expertise

This program develops a unique blend of business acumen and technical analytics skills. You'll be equipped to bridge the gap between data scientists and business stakeholders, translating technical findings into actionable business strategies.

4. Competitive salary potential

Business analytics roles often command attractive salaries in India. The salary for Business Analytics MBA professionals in India ranges between INR 1.8 Lakhs to INR 22.5 Lakhs, with an average annual salary of INR 10.2 Lakhs

5. Industry-wide applicability

The skills gained from an MBA in Business Analytics are valuable across sectors like finance, marketing, e-commerce, healthcare, and manufacturing. This versatility opens up diverse career opportunities in India's evolving job market.

Find out which MBA specialization is the best for your career goals, with options like finance, marketing, HR, and analytics, each offering unique opportunities in the business world.

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MBA in Business Analytics Admission Process

MBA in Business Analytics journey requires navigating a structured admission process. Whether you're considering a traditional on-campus program or exploring MBA in business analytics online options, understanding the admission process is crucial. 

Here's a step-by-step admission process:

1. Eligibility Criteria

Candidates must have a graduation degree with a minimum of 50% from a recognised university.

2. Entrance Exams

Common entrance exams include CAT, GMAT, XAT, or equivalent tests.

3. Application Form

Fill out the application form available on the official college or university website.

4. Group Discussion (GD)

 Shortlisted candidates will participate in a GD to evaluate their communication and analytical skills.

5. Personal Interview (PI)

Successful candidates from the GD round will undergo a personal interview to assess their suitability for the program.

6. Work Experience

Some institutes prefer candidates with relevant work experience in business analytics or related fields.

7. Document Verification

Final selection includes verifying academic credentials and other required documents.

8. Merit List Publication

Selected candidates are notified and offered admission to the program.

9. Admission Confirmation

Accept the offer and complete the admission process by paying the required fees.

 

Now, let’s look at the eligibility criteria required for the admission process. 

Business Analytics MBA: Eligibility Criteria

Now that you're familiar with the admission process for an MBA in Business Analytics, it's crucial to understand who qualifies for these programs. 

Let's delve into the typical eligibility criteria set by top institutions:

Criteria

Details

Educational Qualification

Bachelor’s degree with at least 50% marks from a recognized university.

Entrance Exam Scores

Valid scores from exams such as CAT, GMAT, XAT, or other equivalent entrance tests.

Work Experience

1-2 years of relevant work experience in business analytics or related fields (preferred, not mandatory).

Academic Background

Strong foundation in Mathematics, Statistics, and Economics is advantageous.

English Proficiency

Proof of English proficiency through TOEFL or IELTS (for non-native English speakers).

Letters of Recommendation

Two or more letters of recommendation from academic or professional referees.

Statement of Purpose

A well-written statement outlining career goals and reasons for pursuing the MBA in Business Analytics.

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Ensuring you meet these criteria will enhance your chances of admission to a top-tier MBA in Business Analytics online or on-campus program.

MBA in Business Analytics: Entrance Exam 2024 Dates

Below is a comprehensive table detailing the key entrance exams, their registration deadlines, and exam dates. These exams are gateways to prestigious business analytics MBA programs, both online and on-campus.

Entrance Exam

Registration Deadlines

Exam Dates

CAT

August 1st – September 13th, 2024

November 24th, 2024

XAT

July 15th 2024

January 5th, 2025

SNAP

August 5th – November 22nd, 2024

8th, 15th, 21st Dec 2024

CMAT

(Exact dates yet to be announced)

(Exact dates yet to be announced)

NMAT

August 1st – October 10th, 2024

November 5th to December 20th 2024

MAT

Various dates throughout the year

Various dates throughout the year

ATMA

Feb session:

4th week of November 2024 to

2nd week of February 2025


May session:

2nd week of March 2025 to

3rd week of May 2025

Feb session:

3rd week of February 2025


May session:

2nd week of May 2025

Each of these entrance exams has its unique format and acceptance across various top B-schools offering MBA in Business Analytics. 

For example, the CAT is widely accepted by IIMs and other top Indian business schools, while institutions like NMIMS prefer the NMAT. Detailed preparation and timely registration can ensure a spot in a prestigious program.

MBA in Business Analytics: Subjects

An MBA in Business Analytics curriculum is meticulously designed to balance theoretical knowledge with practical application.

Below is a semester-wise breakdown of the subjects typically included in an MBA Business Analytics program.

Semester 1 Semester 2
Quantitative Methods Financial Management
Managerial Economics Operations Management
Management Information Systems Human Resource Management
Financial Accounting Financial Analytics
Marketing Management Optimisation Analytics
Organisational Behaviour Stochastic Modelling
Statistical Analysis Business Intelligence
Data Modeling Research Methods
Computational Methods Managerial Communication
Semester 3 Semester 4
Predictive Analytics Strategic Management
Risk Management Operations and Supply Chain Analytics
Marketing Analysis HR Analytics
Data Mining Big Data Analytics
Simulation Modelling Ethical and Legal Aspects of Analytics
Analytics Systems Analysis & Design Project Management
Industry Internship Programme Professional Development
Elective Paper
Analytics Capstone Project

Understand the key differences between MBA and PGDM programs to choose the right path for your career, considering factors like curriculum, industry relevance, and institutional affiliations.

Top Colleges for an MBA in Business Analytics (2024)

Earning an  MBA in Business Analytics is a strategic investment in your future. But with many institutions offering  Business Analytics MBA programs, where do you begin your search? 

Here's a curated list of some of the top private and government colleges in India for pursuing an MBA in Business Analytics, categorised into private and government institutions:

Private Colleges for MBA in Business Analytics

College Name

Total Tuition Fee/Seats

Entrance Exam/ Eligibility

NMIMS School of Business Management Mumbai

INR 24 lakh

Entrance Exam: NMAT

SPJIMR

INR 15 lakh

Entrance Exam: CAT, GMAT

IMI Kolkata

INR 10 lakh

Entrance Exam: XAT, CAT, CMAT

Amity University Noida

INR 13 lakh

Entrance Exam: CMAT, CAT, MAT, XAT, GMAT, NMAT

Birla Institute of Technology Mesra

INR 6 lakh

Entrance Exam: CMAT, CAT, MAT, XAT

Government Colleges for MBA in Business Analytics

College Name

Total Tuition Fee/Seats

Entrance Exam/ Eligibility

IIM Bangalore

INR 25 lakh

Entrance Exam: CAT

IIM Calcutta

INR 25 lakh

Entrance Exam: CAT

IIM Ranchi

INR 16 lakh

Entrance Exam: CAT

IIM Kashipur

INR 17 lakh

Entrance Exam: CAT

MBA in Business Analytics Online: Top colleges in India

Distance MBA Colleges

Total Tuition Fee

SRM IST Kattankulathur

INR 9 lakh

SPSU - Sir Padampat Singhania University

INR 5 lakh

Wisdom School of Management for Distance Education

INR 29,000

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MBA in Business Analytics: Jobs and Salary

An MBA in Business Analytics opens doors to a variety of high-demand job roles with attractive salary packages. 

Here’s a detailed look at the job roles and potential salaries for graduates of this program.

Job Profile Average Salary (INR)
Statistician 20 LPA
Market Research Analyst 12 LPA
Data Scientist 27 LPA
Project Manager 10 LPA
Quantitative Analyst 12 LPA
Business Analyst 11 LPA
Data Mining Expert 8 LPA

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MBA in Business Analytics: Top 6 Recruiters:

MBA in Business Analytics graduates are in high demand by these top global companies because they can analyse data and drive business decisions. 

Here are the top 6 recruiters that hire Business Analytics professionals:

SR. No Top Recruiters of MBA in Business Analytics
1 Accenture
2 HP
3 IBM
4 Tata Consultancy Services
5 American Express
6 Cognizant

MBA Business Analytics vs MS in Business Analytics

Both  MBA in Business Analytics and MS in Business Analytics are excellent options for individuals seeking to leverage data in the business world. However, deciding which program best aligns with your career goals can be a challenge. 

Here's a table that breaks down some key differences between these  business analytics degrees:

Parameter MBA in Business Analytics MS in Business Analytics
Degree Master of Business Administration in Business Analytics Master of Science in Business Analytics
Focus Balances business management with analytics, emphasising strategic application of data insights Dive deeper into technical aspects of analytics, with a strong focus on statistical and computational methods
Duration Typically 2 years Usually 1-2 years, depending on the program
Curriculum Covers core business subjects alongside analytics courses Concentrated on advanced analytics techniques and tools
Admission Process Entrance exams (e.g., CAT, GMAT) + interviews GRE/GMAT scores, academic performance, and sometimes work experience
Eligibility Bachelor's degree with minimum 50-60% marks, often requires work experience Bachelor's degree in related field (e.g., statistics, mathematics, computer science)
Career Outcomes Business analyst, analytics manager, consultant Data scientist, quantitative analyst, analytics specialist
Average Annual Fee INR 8 Lakh – INR 15 Lakh INR 5,00,000 – INR 10,00,000
Average Starting Salary INR 8 LPA – INR 16 LPA INR 6 LPA – INR 12 LPA

Understand the differences between MCA vs MBA to decide which path aligns better with your career goals, whether you're looking for in-depth knowledge in commerce or broader business management skills.

In 2024, the significance of an MBA in Business Analytics is more pronounced than ever. This program provides a robust foundation in both business management and data analytics, making graduates valuable assets in any organisation. Whether you aim to pursue a traditional on-campus program or an MBA in Business Analytics online, the opportunities are vast and rewarding.

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FAQs on MBA in Business Analytics

What is an MBA in Business Analytics?

An MBA in Business Analytics is a specialised graduate program that combines business management principles with data analytics skills to help professionals make data-driven decisions and drive strategic business outcomes.

Why should I pursue an MBA in Business Analytics?

Pursuing an MBA in Business Analytics is beneficial due to the growing demand for data-driven decision-makers in various industries, offering high salary potential, and providing a blend of business acumen and technical skills.

What are the eligibility criteria for an MBA in Business Analytics? 

Candidates must have a bachelor’s degree with at least 50% marks from a recognized university. Some programs may also require work experience and proficiency in English through exams like TOEFL or IELTS.

What is the duration of an MBA in Business Analytics program?

The typical duration of an MBA in Business Analytics program is 2 years.

How much does an MBA in Business Analytics cost in India?

The course fees for an MBA in Business Analytics in India range between INR 6,00,000 and INR 12,00,000.

What are the admission requirements for an MBA in Business Analytics?

Admission requirements generally include a valid score from entrance exams like CAT, GMAT, or XAT, followed by group discussion (GD) and personal interview (PI) rounds.

What entrance exams are required for an MBA in Business Analytics? 

Common entrance exams include CAT, GMAT, XAT, SNAP, CMAT, NMAT, MAT, and ATMA.

Can I pursue an MBA in Business Analytics online?

Yes, many institutions offer MBA in Business Analytics online programs, providing flexibility for working professionals.

What are the top colleges for an MBA in Business Analytics in India?

Top colleges include IIM Bangalore, IIM Calcutta, NMIMS Mumbai, SPJIMR, and IMI Kolkata.

What job roles can I expect after completing an MBA in Business Analytics?

Graduates can pursue roles such as Data Scientist, Statistician, Predictive Modeller, Quantitative Analyst, Project Manager, and Market Research Analyst.

What is the average starting salary for MBA graduates in Business Analytics?

The average starting salary ranges from INR 10 LPA to INR

How do I finance my MBA in Business Analytics?

You can finance your MBA through loans and scholarships. Platforms like Propelld offer flexible financing options, including no-cost EMI loans.

What is the future scope of an MBA in Business Analytics?

The future scope is vast, with increasing demand for data-driven professionals across sectors like finance, marketing, healthcare, and e-commerce, ensuring a robust career trajectory

What are the subjects covered in an MBA in Business Analytics program?

The curriculum blends business fundamentals like finance and marketing with data analysis courses like statistics, data modelling, and business intelligence.

What skills are necessary for success in an MBA in Business Analytics program?

Strong analytical skills, problem-solving abilities, communication skills, and business acumen are crucial for success.

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